The account was landed put up a multi-agency pitch and shall be managed by the company’s Delhi ofﬁce.
Story Digital will now lead the digital channel methods of one in every of India’s main grooming manufacturers – Wild Stone. It can create, handle, and execute end-to-end digital actions for them. The account was landed put up a multi-agency pitch and shall be managed by the company’s Delhi ofﬁce.
Pratiek Sawhney, co-founder, Story Digital, says, “Our affiliation with Wild Stone is an enormous win for our group. To reside as much as the legacy of Wild Stone and for it to face out on this aggressive but rewarding market, it’s of utmost significance to raise its communication digitally.
As we widen our digital frontiers, we stay up for boosting their digital presence and offering efficient digital media methods by way of our experience.”
Wild Stone has a signiﬁcant share within the ₹3,000 crore deodorant market in India, which is predicted to develop quickly together with the whole male grooming market – now that persons are going out in public areas once more. The model gives a variety of merchandise within the class.
“Story Digital’s younger, passionate and artistic method ﬁts completely with our model. Their knack for creatively advertising to the youth made us consider they’re going to be the best digital advertising companions for Wild Stone. Whereas our mainline campaigns have garnered appreciation over time with participating and artistic methods, we additionally hope to construct a powerful presence on the digital entrance.”, Ankit Daga, head of enterprise growth, McNROE Shopper Merchandise , mentioned.
Story Digital focuses on devising consumer-centric options to drive Tradition, Commerce, and Communities for manufacturers with their key deal with progress. They construct model experiences for the subsequent technology by always evolving to ship outcomes persistently.
Kicking the ﬁrst section of optimizing digital content material methods for WildStone, the group is now specializing in constructing and rising the model’s group by way of a multi-channel method.